Emerging Economies Such as India Promotes Ayurveda Wellness Schemes to Promote Medical and Wellness Tourism
A parallel growth is underway in wellness tourism, a central nuance of medical tourism. Health and wellness are attaining novel strides each day and becoming all the more crucial in millennial populace globally more emphatically, with growing mindfulness about healthy living. Besides an expediting wellness enthusiast, wellness tourism is also heading untamable heights with burgeoning middle class population. This is also creating ample opportunities for spa tourism.
Besides breakthroughs in treatment facilities, commendable know-how and easy access, medical tourism is picking up exponential momentum on the grounds of depreciating medical expenses in various countries. Tourism centric economies such as India which is also a fast emerging global economy holds tremendous potential in wellness tourism. Kerala based CGH Earth which has steered Ayurveda based wellness tourism has successfully conducted an event in May 2019 under the brand, The Promise of Wellbeing at Kochi.
Cosmetic and Dental Treatments Remain Ahead in Demand amongst Medical Tourists
Additionally, other upcoming events and functions such as World Medical Tourism Congress is soon to be launched in the UAE. The country is aggressively promoting its offerings and services in medical tourism. The event is envisioned to lend insightful assistance to aspiring players in medical tourism space, besides attending to tourist driven queries and concerns, thus offering a holistic wellness experience to all health enthusiasts and medical tourists.
Wellness hotels are intensifying developments in wellness tourism. Besides scenic locale, these wellness driven retreats and hotels are organizing diverse wellness programs to accelerate wellness tourism. Some of the innovations in medical tourism center on advances in various health offerings such as dental and cosmetic treatments. Other prominent fringes include orthopedic therapeutics as well as laparoscopy and cardio treatments. These fast pace developments in treatment diversifications are anticipated to foster stable growth in medical tourism.
International Summits and Conferences to Attend to Core Traveler Concerns amongst Health Enthusiasts
At the backdrop of promising medical tourism outlook, ample travel and tourism exhibitions and billion dollar cross border partnerships are becoming innately popular. Leading international travel and tourism exhibition platform, ITB Berlin is entering into a collaboration with HTI Health Tourism Industry Conference. The place is a popular medical tourism hub for stakeholders in the industry. Such international medical tourism exhibition points offer rife conditions for industry veterans to exhibit and showcase their expert offerings, resonating with consumer demands for advanced wellness offerings and affordable tourism options across countries.
A compulsory visit at the spa as a means to rejuvenation and detoxification are likely to direct exponential spa visits, thereby aiding in fast paced growth in medical tourism. In terms of wellness tourism two distinct categories are rampant, under the banner of primary and secondary wellness tours. Primary wellness concerns a dedicated wellness trip whereas secondary one mostly borders around leisure travels with partial attention to wellness sprees. Despite pronounced implications of secondary travel in driving medical tourism, secondary travel is however surrounded by significant uncertainty. Lucrative advances in medical and wellness tourism is majorly driven by expediting middle class population.